Over-Reliance on Expert Intuition

Developing Scientific Intuition: “People are particularly bad at statistical thinking, which requires careful weighing of evidence by the slower analytic mind.”

“In his book Thinking, Fast and Slow, the eminent psychologist Daniel Kahneman warns about overreliance on intuition. Such fast thinking can easily go astray, leading to incorrect assertions based on too little information.”

“Associative memory can generate compelling intuitions that are false, so subjective confidence is not a good diagnostic of accuracy.”

PCA (Process Chemistry Analytics) provides balance to this tendency of relying too much on expert intuition. Leading to better decisions.

Our ‘Remote Delivery Trust’ builds another layer of trust on top of PCA’s ‘Core Trust Design’. Our ‘Core Trust Design’ is built into our independent, highly objective assessments of industrial process chemistry performance. We use the industrial site’s own data and proven, peer-reviewed statistical algorithms to report on the data.

Link to relevant article on Sigma Xi


About This Site

PCA is the independent technology service assisting industry to improve process, chemistry, productivity, sustainability. For Chemicals, Mining, Paper, Metals, Alumina, Food, Utilities, Retail and other Industries.

With PCA's Core Trust Design, processes, chemistry, equipment and control strategies are assessed in an impartial, objective manner using industrial process and chemistry knowledge, the industrial site's own data and "statistical thinking".

The founder of PCA holds discussions with the client to define the objectives and scope of work. With decades of experience in process and chemistry technical consulting for multinationals in the Chemical and other industries, such as Mining, Paper & Board, Metals, Alumina, Food & Beverage, Utilities. Work directly with the founder of PCA, not an intermediary. Trust in a positive outcome.

PCA is the originator of the PCA Trust System - A PCA Innovation. Using advanced cryptography and public blockchain, Trust Statements can be produced for any supplier, manufacturer and industry that wants to build trust in their process, product or service marketing.

PCA Trust Statements are unique and the most secure form of statement. The client can use them to make verifiable statements important for the marketing of their business.